Privacy & Cookie Policy


Your Data Protection Rights Under General Data Protection Regulation (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Helsinglight aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.

In certain circumstances, you have the following data protection rights:

  • The right to access, update or to delete the information we have on you.

  • The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.

  • The right to object. You have the right to object to our processing of your Personal Data.

  • The right of restriction. You have the right to request that we restrict the processing of your personal information.

  • The right to data portability. You have the right to be provided with a copy of your Personal Data in a structured, machine-readable and commonly used format.

  • The right to withdraw consent. You also have the right to withdraw your consent at any time where Helsinglight relied on your consent to process your personal information.

Please note that we may ask you to verify your identity before responding to such requests.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).


This is how we use cookies

We use several cookies for different reasons, which you can see below. Unfortunately, in most cases, there are no industry standard options for disabling cookies without completely disabling the functionality and features that they add to this site. It is recommended that you leave cookies enabled.

What are cookies and what are they used for?

This policy explains how cookies are used on the Helsinglights website, which cookies can be created when you visit Helsinglights website and how they are handled and removed.

By visiting our site without changing your settings, you agree that this cookie policy always applies when you visit our site from any device.

What are cookies?

This site ( uses so-called cookies. Cookies are small text files that are sent to and stored on your device (mobile, computer or tablet) and are commonly found on the Internet. Some are necessary for you to fully utilize the functionality of the site, while others are used to enhance your user experience and facilitate site navigation.

For more information about cookies visit:

Disable cookies

You can prevent cookies by adjusting your browser settings (see your browser’s help for how to do this). You can also set your browser to notify you when it receives a cookie. This way you have the opportunity to accept or reject the cookie. More information about this is available from the manufacturer of your browser. You can also find more information at

Be aware that disabling cookies will affect the functionality of this and many other websites that you visit. Disabling cookies will usually result in you also disabling certain features and features of this site. Therefore, it is recommended that you do not disable cookies.

If you do not want to receive cookies generally or wish to only refuse certain cookies, you can modify your browser settings accordingly. Instructions on how to do this are supplied on each browser's website:

Usage of Information

The information we collect from you can be used for:

  • Personalizing your visitor experience and to meet your personal needs

  • Providing custom adverts

  • Improving our website

  • Improving our customer service and your customer support needs

  • Contacting you via email or newsletter

  • Administrating competitions, offers or surveys

These are the cookies we use

Newsletter and blog related cookies
This site offers newsletter or email subscription services and cookies can be used to remember if you are already registered and if you want to view certain messages that can only be valid for subscription / subscription users.

Website settings cookies
To give you a great experience on this site, we offer the functionality to set your preferences for how this site runs when you use it. To remember your settings we need to set cookies so that this information is saved.

Digital Marketing cookies
Web Cookies are used to deliver many types of targeted digital marketing. They store user data and behaviour information, which allows advertising services to target audience groups according to variables including: Age, Gender, Location, Interests, Behaviour on your website, Behaviour on search engines and Behaviour on social media.

Third-party cookies

In some special cases, we also use cookies provided by trusted third parties. The following sections describe what third-party cookies you may encounter through this site.

Google Analytics

This site uses Google Analytics, which is one of the most widely used and trusted web analytics solutions to help us understand how to use the site and how we can improve your experience. These cookies can track things like how long you spend on the site and the pages you visit so that we can continue to produce engaging content. More information about Google Analytics cookies can be found on the official Google Analytics page.

We occasionally test new features and make subtle changes to the way the site is delivered. While we are testing new features, these cookies can be used to ensure that you get a consistent experience while ensuring that we understand what optimizations our users appreciate most.

With the service from Google Analytics we use cookies to collect information how visitors use our websites. We aggregate the information and compile reports to help us improve the experience. Cookies are collecting anonymous information, including the number of visitors to the sites, where visitors come from and what pages they visit. Google Analytics uses first-party cookies only to collect data.

  • We use display advertising and remarketing with Google Analytics to advertise online.

  • Third-party vendors, including Google, show our ads on sites across the Internet.

  • We and third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on someone’s past visits to our website.

Visitors can opt out of Google’s use of cookies by visiting Google’s Ads Settings. or by visiting:


We use the Facebook Pixel. This Cookie is placed by Facebook. It enables Helsinglight to measure, optimize and build audiences for advertising campaigns served on Facebook. In particular it enables Helsinglight to see how our users move between devices when accessing the Helsinglight web site and Facebook, to ensure that Helsinglight’s Facebook advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the Helsinglight web site. 

Facebook receives information when you visit those sites and apps, including device information and information about your activity, without any further action from you. This occurs whether or not you have a Facebook account or are logged in. Read more at about Facebooks Policies.

To opt-out please see


We use the Twitter Conversion Cookie. This Cookie is placed by Twitter. It enables Helsinglight to learn how our users have interacted with Helsinglight advertising served to them on Twitter. It also enables Helsinglight to identify users who have used their mobile device to view Helsinglight advertising on Twitter and later came to the Helsinglight web site on a desktop computer. 

To opt-out please see


We use the LinkedIn Insight Tag. This Cookie is placed by LinkedIn. It enables Helsinglight to measure, optimize and build audiences for advertising campaigns served on LinkedIn. In particular it enables Helsinglight to see how our users move between devices when accessing the Helsinglight web site and LinkedIn, to ensure that Helsinglights LinkedIn advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the Helsinglight web site. 

To opt-out please see

Opting Out and Unsubscribing

If you have provided us with your Personal data, you have the following rights with respect to that information:

  • To review the user information that you have supplied to us.

  • To request that we correct any errors, out-dated information, or omissions in user information that you have supplied to us.

  • To request that your user information not be used to contact you.

  • To request that your user information be removed from any solicitation list that we use.

To exercise any of these rights, please contact us at or by mail to Helsinglight AB, Fröstengatan 17, Jättendal, Sweden. We will promptly change, correct or update your information and notify you of the action we have taken.

Validity of our Privacy Policy

Helsinglight reserves the right to update, remove, and/or add information to our Privacy Policy without notifying in advance to persons currently activated within our marketing programs or solicitation lists. When a certain request or claim is held towards Helsinglights regarding our Privacy Policy or matters it concern, the Privacy Policy of the date when the claim occurs is to be considered as effective. We encourage you to periodically review this Policy if you feel any uncertainty regarding our data or cookie usage. Changes to this Privacy Policy are effective when they are posted on this page.

More information

Questions and comments about our Cookie Policy are welcomed and sent to